Integrated Agile UX processes into the monthly sprint cycles to hypothesize, validate and reduce risk in design iterations of the product. Facilitated a design and innovation focused culture with user centered processes.
Modern, visual, fun user experience with responsive and fluid layout to make incentive programs easy to understand and enjoyable to use. The key aspect is the balance between top-down and bottom-up components that ensures participants don’t miss stuff that’s important while having enough choice to engage in what’s more meaningful to them. Led ideation and brainstorming, customer validation, wire-framing and prototyping, design optimization, project management and user testing.
Below is an example of a brainstorm session that is time-lapsed.
And this is an example of a persona session that is time-lapsed.
Below is a video describing some of the research process.